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Ministry of Tourism Signs MoU with Google to Strengthen Indian Tourism

The Ministry of Tourism today signed a Memorandum of Understanding (MoU) with Google India Pvt. Ltd. to strengthen the digital promotion of India’s tourism destinations through the use of digital technologies, artificial intelligence, data-driven insights and capacity building. The MoU was exchanged in the presence of Union Minister for Tourism and Culture, Shri Gajendra Singh Shekhawat in New Delhi.

The MoU establishes a framework for collaboration between the Ministry of Tourism and Google India in key areas including digital tourism promotion, knowledge sharing, capacity building and the use of emerging technologies for enhancing visitor engagement. The partnership will leverage Google’s expertise across its digital ecosystem to strengthen the visibility of India’s tourism destinations, experiences and cultural heritage among domestic and international travellers. The collaboration is non-commercial, non-binding and non-exclusive, with no financial implications for either side.

The event was attended by Bhuvnesh Kumar, Secretary, Ministry of Tourism; Suman Billa, Additional Secretary and Director General (Tourism); senior officials of the Ministry; and Ms. Preeti Lobana, Country Manager and Vice President, Google India, along with representatives from Google India.(UPDATED ON 30TH JUNE 2026)

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