IIMC launches future-ready AI capabilities in Indian Media

The Indian Institute of Mass Communication (IIMC), New Delhi, today launched the AIME Academy (AI Academy for Media and Entertainment), a major initiative aimed at strengthening AI-driven media education and capacity building in the country. The Academy was inaugurated by Chanchal Kumar, Secretary, Ministry of Information and Broadcasting, in the presence of Dr. Pragya Paliwal Gaur, Vice Chancellor, IIMC, and Dr. Manish Gupta, Sr Director, Google DeepMind India, at the IIMC campus in New Delhi.

The event also celebrated the successful completion of the 10-week hybrid AI Skills Training Programme, which trained over 110 newsroom professionals, media educators and students representing more than 100 newsrooms and media colleges across 23 cities and over 10 Indian languages.

At the heart of the Graduation Day was the Certificate Ceremony, where participants from Doordarshan, Akashvani (All India Radio), Press Information Bureau (PIB), Publications Division and IIMC were formally recognised for completing the AI Skills Training Programm

The programme equipped participants drawn from both government public service institutions and private newsrooms with foundational AI literacy and hands-on proficiency in Google’s AI tools, including NotebookLM, Gemini, AI Studio and Pinpoint.(UPDATED ON 29TH MAY 2026)